28 August 2008

PR campaign to smile at :-)

I love TK Maxx’s PR campaign which was located at their New Kensington store this morning. Shoppers were greeted by people chained to railings shouting “Set Big Brands Free” what a great idea! As this is the first central London store there was a lot of hoo-ha to whether a shop like this should be in central London, I mean come on the biggest Primark I have ever seen is metres away from Selfridges, give them some slack.

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